Vikrant Yadav
Head of Digital @X9 Media
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WORK HISTORY
Head of Digital @X9 Media
London, GB
Designed, managed, and executed user acquisition campaigns across paid media channels, including Facebook, Google, Paid Social, Search, Display, and Ad Networks-Monitored campaign performance and continuously optimized based on a data-driven approach, leveraging insights from multiple A/B tests to improve efficiency and ROI.
EDUCATION
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Master of Business Administration - MBA, Marketing
N. L. Dalmia Institute of Management Studies and Research
Bachelor of Commerce - BCom, Economics
University of Hertfordshire
Msc in Management with Digital Marketing, Digital marketing
The Institute of Company Secretaries of India
Company Law & Economics, International Business, Trade, and Tax Law
ABOUT VIKRANT YADAV
Most brands waste 60-70% of their ad budget on campaigns that don\'t convert. I fix that.Over 6+ years, I\'ve managed £1M+ in ad spend across Google, Meta, LinkedIn, and TikTok helping 50+ brands turn ad spend into real revenue. Not vanity metrics. Not \"awareness.\" Actual leads, sales, and profit.What I bring to the table:→ Paid Ads That Convert — Google, Meta, TikTok & LinkedIn campaigns built for qualified leads, not just clicks→ Analytics & Optimisation — GA4, Looker Studio, and data-backed decisions that cut waste and scale winners→ AI-Powered Growth — leveraging AI tools to move faster, test smarter, and outperform competitors→ Multi-Channel Strategy — SEO, paid media & email automation working together for compounding growthThe numbers:→ 10x+ ROAS achieved across client accounts→ 130K+ leads delivered→ 50% YoY revenue growth for clients→ 40% reduction in cost-per-leadTools I work with daily: HubSpot, GoHighLevel, Klaviyo, GA4, Looker Studio, SalesforceI also train marketers through my 8-week paid advertising bootcamp helping the next generation master the platforms that actually drive growth.Recognition: LinkedIn Top Voice 2024-25 | Featured on AdsWeek, Meta & LinkedIn Let\'s connect — whether you need a marketing partner, want to upskill, or just want to talk ads. Book a free call (link in Featured) Free resources: vikrantworld.com Latest strategies on my YouTube — search Vikrantworld
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