Vikash Kumar

Growth Manager @ upGrad | Ed tech, upskill

Role
Growth Manager at upGrad
Location
Raipur, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Vikash Kumar

Dynamic and results-driven professional with 6 years of experience across multiple…

Experience

  1. Growth Manager

    upGrad

    May 2023 — Present · Bengaluru, IN

    Managing and mentoring a high-performing team of 8-10 members, including Team Leads and Inside Sales Executives, fostering collaboration, and creating a motivating work environment to achieve monthly and quarterly enrollment and revenue targets. Developing and executing sales plans, policies, and strategies to increase market share and profitability, while ensuring the team meets revenue and enrollment goals through focused nurturing of high-ticket products. Overseeing the sales pipeline to maintain quality and ensure leads progress through the sales funnel effectively.Maintained an Annual Recurring Revenue (ARR) of $100K and Monthly Recurring Revenue (MRR) of $10K USD on a consistent basis.Successfully onboarded mid-market organizations, conducting in-depth research on their current L&D initiatives and providing tailored solutions.Conducted 6-7 discovery calls weekly and 7 opportunity qualifications biweekly, utilizing tools like Sales Navigator and ZoomInfo for comprehensive prospecting.Demonstrated expertise in using tools like Dripify and SendGrid for automating campaigns and enhancing engagement with potential leads.Onboarded various prominent brands like Lenskart, Timesprime, MyGate, HT Media, and Facebook, driving lead generation through owned channels and successfully launching and scaling Brand Alliances. Developing and implementing go-to-market (GTM) strategies for leads generated through Brand Alliances, streamlining and automating analytics and communication processes for improved efficiency.Introduced a Video Counselling-based approach for organic leads from Brand Alliances, resulting in a remarkable 200% growth within 12 months. Achieved significant revenue growth, generating up to 2 Cr in a quarter, and reduced lead cost by 80% by leveraging Brand Alliance channels over paid channels like Google, LinkedIn, and website leads.

Education

  • Birla Institute of Technology, Mesra

    Bachelor's of technology , Mechanical Engineering

  • Kendriya Vidyalaya

    Matriculation, Science

    2004 — 2008

  • BIT Mesra Student-Industry Relations Cell

    Bachelor in hotel management and catering technology, Food Service, Waiter/Waitress, and Dining Room Management/Manager

    2012 — 2016

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