Vijay Singh

About Vijay Singh

I am an entrepreneur with a deep-seated fascination to democratising the benefits of cutting-edge technology, particularly for sectors and communities historically overlooked by technological innovations. My passion lies in developing platforms that not only bridge the gap between technology and underserved demographics but also enhance the overall ecosystem within these domains, thereby creating meaningful value for all stakeholders involved.Shunya, my Agritech start-up is being built to be a animal nutrition centric platform, dedicated to serving the needs of small dairy farmers. Shunya offers \"fodder-as-a-service\" starting with nutrition-dense green fodder grown hydroponically, effectively tackling the fodder deficit in the country and enhancing livestock productivity. At Shunya, we are building cutting-edge tech & production stacks to address this challenge. Before this endeavour, I founded AaramShop, a hybrid commerce platform designed to empower neighbourhood based \"kirana\" stores. The initiative was awarded the coveted Red Herring Global Top 100 Award for tech start-ups. AaramShop was acquired by Reliance to become the New Commerce initiative (JioMart), which aims to extend the advantages of digital technologies to every independent and small-scale merchant in India. The initiative represents a hybrid online-to-offline new commerce platform, facilitating connectivity among all key players in the commerce ecosystem: merchants, brands, and consumers alike.My entrepreneurial journey’s 1st venture was Sercon, a marketing services agency I founded and expanded across Asia. Sercon\'s success led to its acquisition by WPP, where it merged with 141 Worldwide to form 141Sercon. I subsequently led this venture across Asia for several years. With an outstanding portfolio of clients, 141Sercon achieved accolades for its award-winning work in both the B2B and B2C sectors.I have also built and successfully exited ventures in international travel consolidation, corporate training & education, in-store media. I frequently contribute articles on diverse marketing & business topics and deliver lectures on the subject at business schools. My passion lies particularly in tech & marketing strategies, and I\'ve had the honor of serving as a jury member at Cannes Lions, a testament to my commitment to the field.I am also committed to social initiatives, particularly in rural India, where I am involved in \"Adharshila,\" an educational endeavour providing high-quality education to underprivileged children for the last 2 decades.

Experience

1. CEO & Managing Director

   Shunya Agritech

   Feb 2024 — Present · New Delhi, IN

Skills

• Hybrid Retailing
• Online Advertising
• Integrated Marketing
• New Media
• Business Development
• Digital Marketing
• Relationship Marketing
• Marketing Management
• Business-to-Business (B2b)
• Fast-Moving Consumer Goods (Fmcg)
• Media Planning
• Customer Relationship Management (Crm)
• Brand Activation
• Market Research
• Fmcg
• Marketing
• Brand Management
• Marketing Strategy
• Experiential Marketing
• Entrepreneurship
• Online Marketing
• Social Media Marketing
• Lead Generation
• Start-Ups
• Analytics
• Marketing Communications
• Crm
• Team Management
• Retail
• B2b
• E-Commerce
• Management