Vijay Kumar
Associate Director - Performance Marketing
- Role
- Associate Director at WPP Media
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Vijay Kumar
As a seasoned digital marketing professional with over 10 years of experience across…
Experience
Associate Director
Jun 2024 — Present · Gurugram, IN
My responsibilities encompass a wide range, including Performance Marketing, Brand Marketing, Client Interactions, New Client Pitches, New Business Onboarding, User Acquisitions, Re-engagement Strategies, Affiliate Marketing, Social Media Management, and various other aspects crucial to driving business growth and success.Partnering with the prestigious global digital marketing agency GroupM, managing performance marketing initiatives across diverse sectors including FMCG, Healthcare, E-commerce, Hospitality, and moreUtilizing major advertising channels such as Google Ads, Meta Ads (including Facebook and Instagram), LinkedIn Ads, Twitter Ads, Google Analytics, Amazon Product Ads, Flipkart Ads, and a multitude of others to drive impactful marketing strategies.Key clients encompass industry leaders such as Maruti Suzuki, MSGPA, and numerous others.
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