Vidya Aranha

Marketing Automation Practice Lead | 3x Marketo Certified Expert | SFMC | Salesforce

Role
Director - Marketing Automation at TIAA
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Vidya Aranha

Experienced Marketing Automation leader with a demonstrated history of working in the information technology and services industry. Skilled in Customer Relationship Management (CRM), Marketing operations, Marketing Automation, Strategy and Management. Strong professional with a International MBA focused in Marketing Operations from United Business Institute.

Experience

  1. Director - Marketing Automation

    TIAA

    Feb 2025 — Present

Education

  • Dr. T. M. A Pai Polytechnic

    Diploma in Electronics & Telecommunication Engg., Electronics & Telecommunication

    1997 — 2000

  • United Business Institute

    International MBA, Marketing Operations

    2012 — 2013

  • Bhandarkars

    HSC, PCMB

  • Welingkar Institute of Management

    PGDBA

    2009 — 2010

  • Purdue University

    Post Graduate Program in Digital Transformation

Skills

  • Leadership
  • Coaching
  • Market Research
  • Marketing
  • Crm
  • Lead Generation
  • Vendor Management
  • Solution Selling
  • Management
  • Email Marketing
  • Saas
  • Account Management
  • Sales Operations
  • Customer Service
  • Business Analysis
  • Salesforce.com
  • Online Marketing
  • Project Planning
  • Internet Marketing
  • Web Marketing
  • Project Management
  • Marketing Operations
  • Team Management
  • Strategic Planning
  • Competitive Analysis
  • Start-Ups
  • Call Centers
  • Business Development
  • Team Leadership
  • Social Media
  • Online Research
  • Recruiting
  • Analytics
  • Business Strategy
  • Business Intelligence
  • Social Crm
  • Reports
  • Sales Process
  • Cloud Computing
  • Sourcing

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Vidya Aranha — Director - Marketing Automation at TIAA in Mumbai, MH, IN | Unifers