Vidhyashree Amuthan
Group Account Manager @Concept Communication Ltd
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WORK HISTORY
Group Account Manager @Concept Communication Ltd
Mumbai, IN
EDUCATION
Yerla Medical Trust and Research Centres College of Management Institutional Area Sector-4 Kharghar Navi Mumbai 410 210
Master’s Degree, Computer Applications
Shreemati Nathibai Damodar Thackersey Women's University
Bachelor’s Degree, Information Technology
ABOUT VIDHYASHREE AMUTHAN
Award-winning Digital Marketing and Brand Strategy professional with 8 years of experience driving integrated campaigns, brand revamps, and data-led social growth across BFSI, Telecom, and Entertainment.I\'ve led campaigns that delivered 7M+ views and 16M engagements, generated up to 28M impressions nationally, and built an SEO blog strategy that hit 40.2M+ reach, all while keeping ROI sharp (₹85K campaign, 97K views, 5L engagement).My sweet spot is where strategy meets execution: translating consumer insights and performance data into brand ideas that actually move numbers. I work across ORM, performance marketing, content ecosystems, and multi-channel campaign delivery, with a growing AI toolkit (ChatGPT, Midjourney, D-ID) that keeps my output faster and sharper.Currently leading brand and digital strategy at Concept One for clients across BFSI, PSU, and industrial sectors. Open to senior brand strategy, content leadership, and digital marketing roles.
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