Vidhita Sengupta

About Vidhita Sengupta

A communication specialist who is trying to thrive in the era of traditional vs digital pr. As niche as it may sound, I try to marry the practice of digital strategies with the core public relations tactics and lead experience driven strategies for brands across the globe. Specializing in brand building, reputation management, execution of campaigns, marketing and communication strategies and managing over all PR for tech giants, startups, small and mid-sized businesses.Skills: Brand management | Client servicing | Media Relations | Digital Media | Leadership | People Management | Crisis Management | Innovative Thinking | Marketing and Communication | Organizational ability | Problem-solving In all, a student for life, always on the look out to learn someting new and adapt more skills. If you have some new learning experience to offer me, you can reach out to me at s••••••••@gmail.com

Experience

1. Senior Account Manager

   Adfactors PR

   Jul 2024 — Present

Education

• Symbiosis Institute Of Media And Communication, Pune

  Master of Business Administration (MBA) (CM), Mass Communication/Media Studies

  2015 — 2017

• upGrad.com

  Postgraduation certification in Digital Marketing

• SIES College of ARTS, Science and Commerce

  Bachelors in Mass Media, Bachelors in Mass Media

  2012 — 2014

Skills

• Advertising
• Marketing
• Social Media Marketing
• Microsoft Excel
• Photoshop
• Marketing Communications
• Research
• Creative Writing
• Microsoft Office
• Television
• Market Research
• Editing
• Social Media
• Digital Marketing
• Public Relations