Vidhi Sonawadekar
Digital Marketing | Brand Management | Social Media Strategy | Marketing Communications | Marketing Coordinator
- Role
- Senior Digital Marketing & Communications Executive at Parekh Group
- Location
- Thane, MH, IN
- LinkedIn followers
- 500 followers
About Vidhi Sonawadekar
As a dedicated marketing and digital communications professional with 10+ years of…
Experience
Senior Digital Marketing & Communications Executive
Jan 2024 — Present · Mumbai, IN
Hired to establish and manage the digital presence for multiple companies under the ParekhGroup, covering diverse industries across shipping, logistics, marine, infrastructure and services.• Developed and executed digital marketing strategies in collaboration with an external agency,successfully onboarding each company to build visibility, engagement and consistent brandpositioning.• Coordinated with stakeholders and business heads from all group companies to ensure cohesivedigital integration and alignment of brand communication.• Managed the company’s Intranet app, driving adoption across 36 branch offices and 6 overseaslocations, and enabling seamless internal communication, announcements and updates.• Planned and managed social media calendars with creative references, coordinated withdesigners and published content across multiple LinkedIn company pages and other platforms.• Managed the Parekh Group website by regularly uploading blogs, images and job postings,ensuring timely updates, content accuracy and improved engagement.• Led the redevelopment of Ceekay Shipping’s (Dubai-based) website, along with 5 linkedsubsidiary websites. Coordinated closely with the company’s Director and developers to finalizelayouts, page structures and creative references, delivering a cohesive global digital presenceacross overseas locations.• Organized and supported corporate events (internal & external), branding initiatives andemployee engagement activities to strengthen workplace culture and brand visibility.• Collaborated with the expanded in-house team (designers, videographers, brand managers, SEOexperts) to streamline creative production and campaign execution.• Handled end-to-end branding collaterals including brochures, presentations, digital creativesand event materials.
Education
Hindi Vidya Prachar Samitis Ramniranjan Jhunjhunwala College Opp Railway Station Ghatkopar West Mumbai 400 086
Master’s Degree
2016 — 2018
SNDT Women
Bachelor in Mass Media
2012 — 2014
Marketing Courses Training Academy's
Diploma of Education
2021 — 2021
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