Vic Veda
VP, Communications @ Michigan Retailers Assoc. 🛍️ Small Business Advocate 🎉 Growth Leader 🌱
- Role
- Vice President, Communications at Michigan Retailers Association
- Location
- Lansing, US
- LinkedIn followers
- 500 followers
About Vic Veda
I believe in community over competition. I believe we\'re stronger when we work together…
Experience
Vice President, Communications
Michigan Retailers Association
Sep 2024 — Present · Lansing, MI, US
I lead our Marketing & Communications team and strategy, overseeing marketing for Michigan Retailers Association, Retailers Insurance Company, Retailers Processing Network, and the Buy Nearby program. Managing our websites, publications, digital strategy, print collateral, email marketing, and other brand communications, I maintain MRA\'s internal and external communications and relationships with members, partners, and the media.Michigan Retailers Association exists for the good of retail. As the unified voice of Michigan’s retail industry and a trusted resource for around businesses with stores and websites across the state, MRA is the nation’s largest state retail association.Key Initiatives Led-\"Michigan Monday\" campaign creation, November 2024- Rebrand development and launch, July 2025
Education
Western Governors University
Master's Degree, Management and Leadership
Lansing Community College
Public Relations, Advertising, and Applied Communication
Georgia Southern University
Bachelor's degree, Writing, Sociology, Business
2011 — 2015
Southern New Hampshire University
Continuing Education, Marketing & Social Media
2015 — 2017
Skills
- Clinical Research
- Molecular Cloning
- Public Speaking
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