Victoria Eastman
Senior Digital Cx Strategist @Epsilon
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WORK HISTORY
Senior Digital Cx Strategist @Epsilon
New York, NY, US
My current project work is focused around helping CPG clients define and understand their target audiences(s) to develop creative and messaging that resonates, reduce media waste, and manage cannibalization within their brand portfolios. Additionally, I help clients leverage the full power of Epsilon\'s data capabilities to get a deeper understanding of their customers and continually optimize their brand-level and campaign-level strategies.
EDUCATION
Fashion Institute of Technology
Brand Management Strategies
Bryant University
Bachelor of Science - BS, International Business - Marketing
ABOUT VICTORIA EASTMAN
I solve my clients\' problems and develop solutions that resonate via data storytelling.
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