Victoria Dobson

Strategic Brand Partnerships & Marketing Leader | Cultural Marketing | GTM Strategy | Cross-Industry Experience | Driving Brand Impact Across Channels

Role
Manager, Brand Management and Partnerships at Marriott International
Location
Nashville, TN, US
LinkedIn followers
500 followers

About Victoria Dobson

Vibrant marketing communications professional with experience across automotive…

Experience

  1. Manager, Brand Management and Partnerships

    Marriott International

    Oct 2022 — Present

    Lead brand partnerships strategy across five destination resorts, managing a $2M+ sponsorship portfolio to drive visibility, revenue, and brand equity.Execute end-to-end go-to-market campaigns, from creative brief development and stakeholder alignment to on-property activations and post-campaign analysis.Collaborate with internal creative teams, media agencies, and property leaders to deliver integrated consumer experiences that resonate across hospitality and culture verticals.Develop brand programming to align teams around refreshed brand identity and strengthen employee advocacy.

Education

  • University of Tennessee, Knoxville

    Bachelors of Science, Communication and Information, Public Relations

    2007 — 2012

  • Haslam College of Business at the University of Tennessee

    Bachelors of Science, Business Administration, Marketing

    2007 — 2012

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Victoria Dobson — Manager, Brand Management and Partnerships at Marriott International in Nashville, TN, US | Unifers