Victoria Pearson
Director of Ecommerce @Cernucci
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WORK HISTORY
Director of Ecommerce @Cernucci
Manchester, GB
EDUCATION
The University of Salford
German, Media and Business, Languages
SKILLS
ABOUT VICTORIA PEARSON
I’m a seasoned digital and ecommerce leader with 15+ years of hands-on experience across luxury apparel and fast-paced fashion retail, building and scaling high-growth brands in the UK and internationally.I’m currently Ecommerce Director at Cernucci, where I lead the business across ecommerce, customer experience, operations, systems, and international expansion. My role spans both strategy and execution, from driving online engagement and retention, to building scalable customer service operations, automation, international localisation, and app experiences.Previously, I served as Head of Ecommerce at boohooMAN.com, leading a cross-functional team responsible for online trading, app growth and customer loyalty at scale. Before this, I held ecommerce leadership roles at FLANNELS.com and British technical clothing brand HENRI LLOYD, working across luxury and premium retail environments.I’m a commercially minded, outcome-driven leader who enjoys getting close to the detail, building great teams, and turning ambitious ideas into growth.
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