Victoria Fullard
Partner @TNTP
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WORK HISTORY
Partner @TNTP
Lead development and implementation of a comprehensive brand strategy that diversifies TNTP’s audiences and facilitates organizational growth, both nationally and in target regionsAmplify the voice and value of the TNTP brand to create meaningful stakeholder engagement that drives business resultsLead TNTP’s brand refresh to update and invigorate the organization’s identity; translate the brand into marketing materials that powerfully articulate TNTP’s work and impactOversee innovation, continuous development, and maintenance of TNTP’s brand assets, including the website, marketing collateral, and multimedia storytellingDevelop and implement a marketing strategy focused on audience segmentation through a deep understanding of TNTP stakeholders, including current and prospective clients, funders, and partner organizationsServe as thought partner with organizational leaders on all matters related to brand, communications, and marketing
EDUCATION
Columbia University
Leadership Development Program
Columbia Business School
Executive Education, Personal Leadership and Success
Columbia Business School
Executive Education, Emerging Leader Development Program
Ithaca College
BS, Communication, Writing, Politics
Columbia University
MS, Strategic Communication
SKILLS
ABOUT VICTORIA FULLARD
I am an award-winning marketing and communications thinker and doer. My experience spans Fortune 500 companies, government, nonprofits, startups, and academia, but regardless of who I\'m working with, I revel in finding and articulating the right stories for each brand. With a background in creative writing and publishing, it\'s perhaps no surprise that I have a passion for brand storytelling and bringing content to life through a strong narrative, deep understanding of the audience, and desire to move people.I have served as a brand strategist, chief content officer, and vice president of marketing and communications; launched Tout Strategy, my own brand storytelling firm; and hold a master\'s in Strategic Communication from Columbia University.
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