Vicki Greenfield

Digital Engagement Manager @Cats Protection

Crowborough, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2020 — Present

Digital Engagement Manager @Cats Protection

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Strategic digital lead on integrated and digital-first campaigns.Managing the teams responsible for content creation and optimisation across Cats Protection\'s social media channels and website.Management of Cats Protection\'s in-house video production function.Previously also responsible for managing the Email Marketing team. Working closely with our digital marketing, email, blog, media, income generation and customer service teams to ensure our digital communications drive brand awareness, engagement and advocacy for our causes.

EDUCATION

2000 — 2007

Tunbridge Wells Girls' Grammar School

A-Levels: Art, Sociology, Biology / AS- Levels: French

2008 — 2011

Bournemouth University

2:1

SKILLS

Digital Communication StrategySocial Media CommunicationsPress ReleasesCopywritingMedia PlanningDigital StrategyStrategic Creative DevelopmentCreative Content CreationContent MarketingAdvertisingResearchSocial Media AdvertisingSocial Media MeasurementSocial Media MarketingMarketingBloggingSocial MediaCreative StrategyContent StrategySocial Analytics

ABOUT VICKI GREENFIELD

I\'m a strategic and creative marketing professional with a passion for great digital content that drives engagement, conversation and excitement. Specialisms include: Digital and social strategy, creative ideation and production, organic and paid social media optimisation, copywriting, video production and brand and engagement analytics.I also have experience in email marketing, TV marketing and media planning.

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Vicki Greenfield — Digital Engagement Manager at Cats Protection in Crowborough, GB | Unifers