Vibhanshu Kumar
Let\'s use numbers to create compelling narratives
- Role
- Global Gaming Imc and Strategy Manager at Lenovo
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Vibhanshu Kumar
The flight of the hummingbird\', a talk by Elizabeth Gilbert, discusses curiosity and how it drives people. This thirty minute long video made me realize that I am one of them. Those, who are driven by curiosity. At that time I was working on proteins and how gut bacteria make us a super organism. The recent revelation of being a curious person made me realize that I had outgrown the petri-dish. This further made me realise that human beings are essentially \'a storytelling animal\'. Hence my next logical step was MICA - The School of Ideas. During my stay at MICA I learned how our stories also shape us as a consumer. How every great brand is a beautiful story, resonating with people around the world.While at MICA, I worked with brands like AMUL (as an intern) and Bacardi (live project). These projects essentially involved understanding the personal, social and cultural motivations of a consumer. This helped me look at business problems through various lenses of a consumer.Outside work, I like to participate in generating awareness about Queer issues in India. You can also find me at a local nursery buying plants. If you wish to discuss about any of the above or perhaps something else under the Sun, you can reach me a••••••••@[email protected]
Experience
Global Gaming Imc and Strategy Manager
Sep 2024 — Present
Education
Sheiling House School
Intermediate
1994 — 2009
National Dairy Research Institute
Master's degree, Animal Biotechnology
2013 — 2016
IISER Bhopal
Doctor of Philosophy - PhD, Biology/Biological Sciences, General
2016 — 2017
Chatrapati Sahuji Maharaj Kanpur University, Kanpur
Bachelor's degree, Biotechnology
2010 — 2013
MICA | The School of Ideas
PGDM - C, Strategic Marketing and Communications
2018 — 2020
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