Veronica Z. Herrera

About Veronica Z. Herrera

I am a Texas-based Licensed Professional Counselor Associate (LPC) and senior leadership consultant/executive coach with a long-standing career supporting adults across clinical, corporate, and institutional settings.Focusing on brief, outcome-oriented interventions, my work integrates client mental health care, trauma-informed practice, and workplace performance, along with a consultative approach with HR and managers. I bring a relational and evidence-based approach, with particular strength in building therapeutic rapport and sustaining long-term client engagement.Clinical focus and competencies:• Trauma-informed, person-centered psychotherapy• Attachment-based, Internal Family Systems (IFS), Schema-informed work• CBT, REBT, DBT, ACT, mindfulness, somatic, and psychodynamic approaches• Grief, trauma, anxiety, depression, work stress, interpersonal difficulties• Individual and group therapy with adult, culturally diverse populations• Single or co-morbidities (dispositions 1 through 3)• Assessment, diagnosis, treatment planning, and clinical documentation• English, Spanish, Portuguese. Multicultural sensitivityIn parallel with my clinical work, I bring 20+ years of experience in senior consulting and executive coaching, having guided hundreds of professionals, leaders, executives, entrepreneurs, and emerging adults through career transitions, leadership development, self-reflection, and interpersonal skill building.Corporate and organizational consulting experience includes:• Leadership and management development• Organizational and HR unit development• Change management and cross-generational adaptation• Team integration, communication, and performance• Project implementation and organizational alignmentI have consulted across sectors, including higher education, healthcare, technology, finance, insurance, manufacturing, tourism, real estate, and professional services, working with organizations such as Western Governors University, Randstad RiseSmart, Alstom, Mexico Tourism Board, Banco Bilbao Vizcaya, CEMEX, GM, Lafarge, AckermanSenterfit, Calox, others.I perform in integrated behavioral health, hybrid clinical–corporate settings where mental health expertise and organizational insight intersect.Licensure: Licensed Professional Counselor, LPCContact:v••••••••@gmail.comPh.

Experience

1. Mental Health Therapist -lpc

   Thriveworks

   Mar 2024 — Present · Austin, TX, US

   Serving 20-to-65+ year-old individuals dealing with a wide range of mental health issues: sustained trauma, PTSD, grief, depression, anxiety, psychosis, bipolar disorder, ADHD, SUD, others. Performs psychosocial and needs assessments (ANSA), PHQ9, GAD7, MHE, BSDS, and others. • Holds a treatment reduction and termination record due to client symptom improvement.

Education

• Universidade Candido Mendes

  Graduate Program, Positive Psychology applied to Coaching (Rio de Janeiro -Centro Psicología Positiva CPAF)

  2013 — 2014

• Florida International University - College of Business

  Graduate Program, International Business & Marketing

  2001 — 2002

• UCAB - Universidad Católica Andrés Bello

  Graduate Program, Organizational Development - Human Resources

  1999 — 2000

• Harvard Extension School

  Stress, Coping & Resilience

  2019 — 2019

• TheAcademies.com | CareerCoachAcademy.com

  Career Management Certification (ICF Accredited), The Coach Academies (US -online)

  2009 — 2009

• Palo Alto University

  Master of Arts - MA, Clinical Mental Health Counseling (California, US)

  2020 — 2023

• TheAcademies.com | LeadershipCoachAcademy.com

  Leadership & Executive Development Certification (ICF Accredited)

  2013 — 2013

Skills

• Strength & Talent Evaluation and Reinforcement
• Self-Esteem Build-Up
• Self-Acknowledgement Training
• Assertiveness
• Career & Life Goal Assessment
• Personal Marketing and Branding
• Communication & Influence
• Intuition
• Listening and Empathy
• Multicultural Understanding
• Personal Marketing
• Resume Writing
• Professional Portfolio
• Human Sensitivity
• Interpersonal Communications
• Writing
• Perception
• Quality Life & Well Being
• Strategic Planning
• Human Potential
• Personal Differentiation
• Training and Coaching
• Recognition of Other's Profile
• Personal Gratification