Veronica Villegas Baldwin

WORK HISTORY

EDUCATION

ABOUT VERONICA VILLEGAS BALDWIN

An experienced, Miami-based public relations and marketing professional, fluent in both English and Spanish, strengths are in overseeing marketing and communications campaigns, generating general publicity, media and community relations, branding, social media, business development, strategic partnership alliances, business-to-business marketing, collateral development, product launches, creative directing, special events planning and issue management for both internal and external resolution. Also have a particular expertise in International marketing in the U.S. and Latin America. Formerly, an Account Director as well as the Director of the Latin America Division of a leading Miami agency, with clients in hospitality and tourism, entertainment, education, real estate, lifestyle and retail, arts & culture, technology, healthcare, banking, legal and financial institutions. In the past, provided counsel for a number of prestigious organizations in Florida, the U.S. and throughout the world. For nearly a decade had a leading role for InterContinental Hotels Group (IHG) Latin America, one of the largest hotel companies in the world, responsible for the development and implementation of all public relations and marketing initiatives for the international hotel company in Latin America, including its 61 hotels throughout Latin America and the Caribbean. In February 2006, named NEXT GEN South Florida Leader by South Florida CEO Magazine. Specialties: PR & Marketing for U.S, U.S. Hispanic, and Latin America Industries include: Hospitality, Tourism, Real Esate, Education and Healthcare