Veronica R Venable
Senior Planner - Upstream Product Strategy @Nissan Motor Corporation
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WORK HISTORY
Senior Planner - Upstream Product Strategy @Nissan Motor Corporation
US
Analyze market trends, competition, thought leadership and more, and translate into strategic business recommendations- Conduct qualitative and quantitative research and extract insights from complex data sets to shape product strategy- Strategic storytelling to turn technical features into customer value propositions, influence stakeholders, and drive alignment- Regional and global cross-functional collaboration with Marketing Intelligence, R&D, Marketability, Regional Product Managers, and Design teams to develop each vehicle’s strategic positioning, role in lineup, differentiation, strategic advantages, focus target customer, and pre-concept
EDUCATION
The University of Texas at Arlington - College of Business
Bachelor of Business Administration (BBA), International Business - French
SKILLS
ABOUT VERONICA R VENABLE
Innovative marketing professional experienced in developing and leading the execution of integrated campaigns. Knowledgeable in digital campaign strategy, execution and optimization. Strong business acumen with a thorough understanding of marketing strategies, industry-wide business cycles and consumer behavior. Continuously seeks collaborative and strategic synergies. Self-starter with a proven history of exceeding goals even in tight deadlines.
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