Veronica Ronnie Portelli
Director of Marketing | Driving Brand Engagement & Growth | GTM Strategy | Brand Voice | Cross-Channel Marketing Excellence | Data-Driven | Customer-Centric
- Role
- Director of Marketing at Advertising Checking Bureau Acb
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Veronica Ronnie Portelli
Enthusiastic sales & marketing professional with a demonstrated history of working in the marketing and advertising industry. Providing our clients and the industry with support, research, and best practices to help them develop world class Trade Marketing, Co-op Advertising, Consumer Promotion and Channel Incentive Programs.
Experience
Director of Marketing
Advertising Checking Bureau Acb
Jun 2024 — Present · New York, NY, US
Develop and implement strategic marketing initiatives that help drive company’s growth and enhance its market presence• Define ACB positioning, differentiation, messaging, value proposition, and GTM strategy• Develop and oversee demand generation and omni-channel marketing strategy. Manage the strategy which effectively communicates ACB value prop • Oversee the management, analysis, and development of ongoing ROI of SEM and SEO campaigns• Supervise and direct ongoing development of website content changes, upgrades, and market positioning• Work closely with company’s cross-functional Sales, Account Management, Operations, and IT teams
Education
University of Maryland
Associate's degree, Pre-Law Studies
2014 — 2017
Monmouth University
Bachelor of Business Administration - BBA, Marketing
2018 — 2020
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