Veronica Jenkins
Director, Creative and Interactive Content @Nfl Players Association
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WORK HISTORY
Director, Creative and Interactive Content @Nfl Players Association
Washington, DC, US
Responsible for translating brand philosophy and strategic priorities into new forms of media, channels and platforms, including: mobile, social, live-action video, photographic, infographic and other forms of communication that bring the NFLPA’s story to life. These forms of communications include marketing, news and editorial, public relations, web solutions and employee outreach and education.
EDUCATION
University of Maryland University College
Bachelor of Science (B.S.)
Massachusetts Institute of Technology - Sloan School of Management
Executive Program
University of Maryland University College
Bachelor of Arts (B.A.)
ABOUT VERONICA JENKINS
Passionate about leveraging digital media to engage and empower audiences, I am the Director of Creative & Interactive Content at the NFL Players Association. With over 30 years of experience in the industry, I bring a wealth of knowledge and expertise to my role.I lead a talented team in developing and executing innovative content strategies across diverse platforms. From social media campaigns to captivating videos, I strive to captivate and inspire audiences.My key strengths lie in creative design, branding, and translating brand philosophies into compelling media. I excel at transforming strategic priorities into fresh and impactful content experiences using various communication channels such as social media, live-action video, photography, infographics, and more.What truly drives me is the power of digital media to create lasting connections. I believe in the potential of every interaction to make a difference, whether it\'s bringing fans closer to their favorite players or fostering a sense of community.
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