Vern Rollins

About Vern Rollins

At the forefront of building a Predictive Analytics team, my expertise in analytics and data powers the development of robust predictive models, setting the bar for excellence in customer acquisition and risk assessment. Harnessing these skills has enabled the crafting of sophisticated solutions for credit unions and banks across MeridianLink\'s LOS platforms.My role involves direct consulting and sales support to financial institutions, leadership and mentorship of the analytics team that include the intricate design, development and deployment of machine learning models, back-testing and loan decision simulation with financial impact. With the help of a dedicated team, we\'ve elevated product development, contributing to MeridianLink\'s reputation as a beacon of analytical ingenuity in financial services.My previous job roles and experiences have centered on understanding business problems and providing different types of analytical solutions across many industry verticals. Developed custom and generic models for origination, collections, bankruptcy, behavioral, income and marketing solutions. Data sources include deep knowledge of worldwide credit bureau history in US (Equifax, Experian, Transunion, Innovis), Canada, Mexico (BC), India (High Mark), Ireland (ICB), Greece (Tiresias), Italy (CRIF) and alternative credit data such as Telecom/Utility (NCTUE+), Income (TWN), Wealth (IXI), LexisNexis, and Customer Cash Flow. Credit Bureau product development and research tailored to the No Hit / Thin File / Underserved in the US & Mexico.An array of knowledge and exposure to a variety of software and analytical tools: Fico Model Builder / Workbench, Altair Knowledgestudio, SAS / WPS, SAS EnterpriseMiner, SQL, KXEN, Python, Maptitude (GIS), Microsoft Powerpoint, Excel, Access, Word, PowerBI.

Experience

1. Senior Manager, Predictive Analytics

   Credit Acceptance

   Jan 2025 — Present

Education

• University of North Florida

  Bachelor of Science (BS), Statistics

Skills

• Segmentation
• Credit Cards
• Financial Services
• Financial Risk
• Credit Risk
• Customer Analysis
• Statistical Modeling
• Sas
• Marketing Analytics
• Sas Programming
• Banking
• Risk Management
• Data Mining
• Database Marketing
• Credit Scoring
• Credit
• Business Analysis
• Predictive Modeling
• Business Intelligence
• Analysis
• Predictive Analytics
• Analytics