Verion Keller
MD/SVP/VP | Integrated Marketing, Digital & Experiential Leader | Portfolio Growth & Client Partnership | Live Events Expert (also pizza enthusiast)
- Role
- Chief Marketing Officer at Blast Athletics
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Verion Keller
Enterprise marketing, client delivery, and growth executive with experience spanning CMO,…
Experience
Chief Marketing Officer
Feb 2024 — Present · Santa Ana, CA, US
As CMO of this high-growth sports tech and fundraising platform, I lead the company’s integrated marketing strategy, brand positioning, and customer experience initiatives. I oversee growth marketing, sponsorship development, digital innovation, and GTM execution—working across product, creative, and technology teams to scale reach, drive revenue, and elevate our brand narrative in a highly competitive space.Key Achievements- Led full brand relaunch, including brand strategy, purpose and mission, core values, and architecture to align services under a unified identity- Developed new brand identity system—including logo usage, typography, tone of voice, and messaging pillars—to drive consistency and differentiation across all channels- Spearheaded full website redesign with integrated CRM and automated lead capture to streamline conversions and improve sales enablement- Increased brand visibility and engagement by launching digital-first campaigns and improving cross-channel performance- Built scalable infrastructure—including marketing playbook, campaign frameworks, and integrated rollout systems—to support rapid growth- Produced high-impact events and multi-market activations reaching 100K+ participants with onsite + digital integration.
Skills
- Market Research
- Event Management
- Digital Strategy
- Direct Mail
- Marketing
- Media Buying
- Copywriting
- Mobile Marketing
- Product Marketing
- Social Networking
- Brand Awareness
- Social Media Marketing
- Direct Marketing
- New Business Development
- Brand Management
- Creative Strategy
- Marketing Strategy
- Interactive Advertising
- Event Marketing
- Sports
- Marketing Research
- Corporate Communications
- Press Releases
- Digital Media
- Trade Shows
- Digital Marketing
- Relationship Marketing
- Advertising
- Social Media
- Sports Marketing
- Brand Architecture
- Online Marketing
- Interactive Marketing
- Account Management
- Entertainment
- Brand Development
- Sponsorship
- Marketing Communications
- Market Planning
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