Vera Reifenstein

Director, Sales and Marketing, Canada @Saab

Ottawa, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2019 — Present

Director, Sales and Marketing, Canada @Saab

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CA

Leading sales and marketing programs and opportunities in the land and naval domains, with supporting activities in the aerospace and civil security environments for Saab Canada. Responsible for the development of a winning business strategy to position Saab defence and security products and solutions within the Canadian defence and security industries.

EDUCATION

1990 — 1997

University of Ottawa

MBA

1987 — 1991

University of Ottawa

Honours Bachelor of Commerce

SKILLS

Product ManagementIntegrated MarketingBrand DevelopmentB2b MarketingSEOMarketing StrategySales EnablementCompetitive AnalysisSolution SellingStrategy DevelopmentDigital MarketingMarketing ManagementSegmentationMarket AnalysisChannelLead GenerationStart-UpsAdvertisingMarket PlanningCustomer RelationsNegotiationAnalyticsAccount ManagementE-CommerceDirect MarketingOnline MarketingTelecommunicationsSaasBusiness StrategyNew Business DevelopmentSemMarketing CommunicationsProduct DevelopmentMarket ResearchPlanningP&L ManagementDemand GenerationProduct Life Cycle ManagementB2bProduct Marketing

ABOUT VERA REIFENSTEIN

A passionate marketing and sales leader who will drive real results due to years of experience in planning and executing campaigns, selling solutions and building products in technology and defence sectors • A proven track record in delivering results, leading large management teams, managing multi-million dollar budgets, completing projects, building products and delivering marketing and sales programs across business sectors • Large network of contacts in telecommunications, defence and sciences sector through 15 years of product marketing and sales experience managing and selling engineering services, telecommunications and IT business products • Expert in driving demand, sales enablement, on-line programs including email, web and social media and multi-channel marketing campaigns supporting the sale of complex technology products and solutions in the B2B market segments Specialties- Business to business marketing and product management - Expert at the building and execution of marketing programs and launches supporting complex technology products and solutions - Sales training and multi-city kick offs for sales, specialists, engineers and executives teams across ICT and Network services

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Vera Reifenstein — Director, Sales and Marketing, Canada at Saab in Ottawa, CA | Unifers