Vera Greenberg
- Role
- Director, Head of Strategic Initiatives at Citi
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Vera Greenberg
Accomplished leader with over a decade of experience leading strategy, operational…
Experience
Director, Head of Strategic Initiatives
Jun 2022 — Present
Leading a team to provide expertise in ROI and measurement to the various marketing teams. Created and implemented framework for measurement and competitive insights tracking. Support CMO and Management Team in strategic initiatives. Track investment trends, enabling strategic advice to the CMO.
Education
NYU Stern School of Business
Bachelor of Science - BS
Columbia Business School
MBA
2008 — 2010
Skills
- Investment Banking
- Finance
- Foreign Exchange
- Portfolio Management
- Financial Analysis
- Banking
- Securities
- Credit Risk
- Internet Banking
- Analysis
- Management
- Derivatives
- Credit Cards
- Loyalty Marketing
- Analytical Skills
- Business Strategy
- Customer Retention
- Cross-Functional Team Leadership
- Fx Trading
- Fixed Income
- Mobile Payments
- Product Marketing
- Competitive Analysis
- Marketing Strategy
- Trading
- Hedge Funds
- Leadership
- Strategic Partnerships
- Strategy
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