Venus B. Johnson
MarTech leader in Retail Financing, Digital Personalization with ML & AI, MBA
- Role
- Franchisee Chief Marketing Officer Co-owner Greater Atlanta at Smoothie King (SKFI)
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Venus B. Johnson
Digital marketing and multi-platform advertising solutions development executive with a strong track record of developing new business, increasing market share and driving significant account and revenue growth. Highly experienced leading cross-functional teams in large matrix organization, presenting to Fortune 500 executives and agency leads, and thought leadership consulting with complex consumer research and data analytics. MarTech, FinTech, UX, Optimization, Dynamic YieldEXPERTISE/SKILLS: advertising effectiveness B2B B2C competitive landscape consumer insights cross-functional team leadership omnichannel marketing data science executive presentations solutions development P/L management sales strategy consulting
Experience
Franchisee Chief Marketing Officer Co-owner Greater Atlanta
Dec 2025 — Present · Atlanta, GA, US
Spearheading business development initiatives in the QSR industry, focusing on B2B and B2C omnichannel marketing strategies. • Acting as a regional to corporate liaison, enhancing communication and operational effectiveness. • Successfully transformed low-performing stores into high-achieving locations, driving double-digit growth. • Identifying and capitalizing on new market opportunities to expand the brand\'s footprint.
Education
Howard University
BA, Journalism
Northwestern University - Kellogg School of Management
MBA, Marketing
2012 — 2015
Skills
- B2b Marketing
- Leadership
- Marketing Communications
- Mobile Marketing
- Behavioral Targeting
- Marketing
- Digital Media
- Sales
- Management
- Advertising
- Interactive Marketing
- Account Management
- Online Advertising
- Digital Strategy
- Online Marketing
- Mobile Advertising
- Competitive Analysis
- Creative Direction
- Digital Marketing
- Business Strategy
- Integrated Marketing
- New Media
- Strategy
- E-Commerce
- Cross-Functional Team Leadership
- Content Strategy
- Marketing Strategy
- Ad Networks
- Advertising Sales
- Strategic Partnerships
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