Vvenkatesh D

About Vvenkatesh D

I have been successful in supervising the digital marketing & analytics plans using marketing strategies involving 360 Digital Marketing trends like Sales Force Cloud Marketing, SEM, SEO, roadblock activities, banners, flash ads, display prospecting & retargeting, content & social and affiliate media.Google Adwords,Sales force marketing cloudOmniture,Radian 6.Google Analytics,Social Media Analytics.Team Management.MarketoEpslion

Experience

1. Head of Digital Marketing

   Flatworld Solutions

   Jun 2022 — Present

   Identify/Develop/Execute marketing strategies, compelling campaigns and partnerships to accelerate leadgeneration, revenue growth, drive traffic to our websites, increase sales pipeline, customer acquisition andnurture our existing database of leads• Improve operational processes and reporting related to lead generation programs to measure effectiveness,performance and ROI of marketing spend• Provide direction for strategic decision making by analysing each Demand Gen channel, identifying andunderstanding changes that drop/increase quality and quantity within each funnel• Work closely with sales and operations teams to efficiently execute day-to-day objectives in line with high-level business goals• Responsible for lead generation using social media channels- SEO, SEM, Linkedin, Content Marketing, ABM,Email Marketing and Marketing Automation• Work effectively with the team to create a strong content marketing strategy and thought leadership plan• Engage with external agencies effectively on SEO and Content Marketing to promote visibility amongstprospect customers• Constantly track marketing KPI’s, prepare weekly/monthly/quarterly reports for the executive team basedon annual marketing objectives that demonstrate contribution to new and add-on revenue goals• Focus on building Flatworld brand awareness through the social media pages both to enable increase in thebusiness queries and attracting talent.• Responsible to evaluate the success of marketing programs and seek ways to improve returns promptly.

Education

• Anna University Chennai

  BE, computer science and engineering

  2002 — 2006