Venkata Nerusu

About Venkata Nerusu

With over a decade of experience in the pharmaceutical industry, I excel in leading complex IT projects that drive strategic initiatives across sales, medical, and marketing teams. My deep expertise in commercializing and launching products within the life sciences sector enables me to navigate and solve the unique challenges faced by these teams. I excel at translating business strategies into actionable IT initiatives, particularly in Technical Operations, Commercial, and Medical Affairs.I specialize in managing and optimizing commercial and medical applications, ensuring seamless integration and operational efficiency. My technical prowess spans various solutions, including Veeva CRM, Veeva Engage, Veeva Events Management, Veeva Vault, MDM, Marketing Cloud, and more. I deliver high-performance, secure applications that align with corporate objectives by leveraging my strong understanding of business processes and compliance with industry standards like CFR Title 21 Part 11 and GxP.I am recognized for my leadership and ability to build productive relationships with stakeholders across diverse teams. Known for my out-of-the-box thinking and commitment to excellence, I thrive in dynamic environments where I can contribute to reducing operational costs and increasing efficiency. My strategic vision and ability to simplify complex challenges have been pivotal in driving operational improvements and supporting business growth in the pharmaceutical industry.

Experience

1. Senior Manager, IT Business Systems

   BridgeBio

   Oct 2024 — Present · San Francisco, CA, US

   Leading the development and execution of a multi-year strategic roadmap for Veeva CRM and Veeva Vault PromoMats, while implementing a Commercial Data Warehouse and Master Data Management systems to enable advanced reporting and data-driven decision-making.• Overseeing the design and maintenance of commercial applications integrated with upstream and downstream systems, leveraging Tableau, Power BI, and Enterprise Data Warehouse for enhanced analytics.• Driving targeted campaigns for HCP and consumer segments through Salesforce Marketing Cloud and shaping omnichannel marketing strategies for cohesive brand engagement.• Spearheading the deployment of Veeva CRM and Vault functionalities, including Suggestions, Veeva Engage, and Speaker Program Events, ensuring seamless integration and improved operational efficiency.• Managing the integration of Veeva CRM with MDM systems, ensuring data accuracy and consistency, while collaborating with compliance teams to meet regulatory requirements.Owning support and operations for a suite of commercial applications, streamlining change management processes and driving efficiency using tools like JIRA and Confluence.

Education

• Southern Illinois University Edwardsville

  Management Information Systems, General

  2012 — 2014