Veekey Harinkhede

About Veekey Harinkhede

A learner with hands-on experience across digital marketing, retail operations, and sustainable product manufacturing.I began my journey in 2018 by founding Digital Upside Pvt Ltd, a marketing and media agency helping brands grow through performance-driven content, UGC/PGC production, influencer marketing, and brand alliances.Over the years, I’ve worked with leading platforms like ShareChat, ByteDance, ShareIt, and major news agencies, managing everything from content aggregation and licensing to creator partnerships and full-scale campaign execution.Beyond digital, I co-founded EcoShankar Tableware, a brand focused on eco-friendly and biodegradable food packaging solutions, serving cafes, restaurants, and QSR chains pan-India.To complete the ecosystem, I operate a Zepto Dark Store in Indore, overseeing supply chain, logistics, and delivery management, ensuring operational excellence and customer satisfaction.Today, my role combines strategy, operations, and growth - building teams, scaling systems, and creating results across industries.I believe in structured execution, data-driven decision-making, and building businesses that are not just profitable but impactful.Core Areas of Expertise:Digital Marketing & Brand StrategyUser & Business AcquisitionInfluencer & Content PartnershipsFranchise Operations & Supply Chain ManagementRetail Logistics & Vendor ManagementSustainable Manufacturing (Biodegradable Tableware)

Experience

1. Founder & CEO -digital Upside Pvt Ltd Co-founder - Ecoshankar Zepto Franchise Partner

   Digital Upside Private Limited

   Jan 2018 — Present · Indore, IN

   Entrepreneur managing diverse ventures across marketing, retail, and manufacturing sectors.At Digital Upside Pvt Ltd, I lead a full-service digital marketing agency helping brands scale through influencer marketing, performance campaigns, UGC/PGC content creation, and Playstore/GMB growth.Co-founder of EcoShankar Tableware, a sustainable brand manufacturing and supplying biodegradable tableware to cafes, restaurants, and QSRs pan-India.Also operating a Zepto Dark Store (Indore), handling end-to-end operations including manpower, dispatch, supply chain, and logistics.Focus Areas:Digital Marketing & Brand StrategyBusiness Development & PartnershipsRetail Operations & Supply ChainContent Strategy & Creator ManagementSustainable Manufacturing

Education

• Devi Ahilya Vishwavidyalaya

  Master of Business Administration - MBA