Vedant Saxena
Vice President - Technology & Innovation @Ogilvy
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WORK HISTORY
Vice President - Technology & Innovation @Ogilvy
Mumbai, IN
Responsibilities - Engaged in research and prototyping on emerging tech to assess feasibility- Leading the development teams involved in tech integrations and automation- Development of pipelines leveraging Gen AI to demonstrate current capabilities of various tech stacks.Campaigns - Maaza (2025)- Celebrating Small Wins - Image and video generation AI pipelines for Maaza bottle personalisation along with digitally delivered animated film featuring the user showcasing the journey from struggle to success.| Development of 3 automated Image and Video generation pipelines and integration of LLM for couplets and prompt automation- Milka (2025)- Sing it with Milka - Singing AI model trained from scratch with a capacity of 7 languages (English, Greek, German, Romanian, Hungarian, Slovak, Czech).| POC development, supervising & managing AI model training, synthetic textual data preparation and prompt automation, sourcing audio data through various regional artists- Milka (2025)- Snelle 2.0 - First of its kind location based personalized singing, virtually bringing Snelle in your desired location to sing a personalized song for your dear ones.| Tech feasibility assessment and development supervision- Lacta Brazil (2024)- Pedacinhos de Natal - A tool to recreate memories in video format from brief descriptions and photos sent by users.| Development of 3 Image and Video generation pipelines and integration of LLM for prompt automation- Cadbury Celebrations (2024)- AI-enabled Memory Generation with De-aging Logic (Digital & Print)- Bournvita (2024)- D for Dreams (AI Assisted Cricket Coach)- Cadbury Silk (2024)- Story Of Us (AI-driven Video Generation of User Memories)- CEAT Tyres (2024)- Crafted for the Curious (AI Artwork in 3 TVCs)
EDUCATION
FX School
Animation, Visual Effects & Game Design, Design and Applied Arts
International Business Management Institute (IBMI)
Diploma, Strategic Management
Guru Gobind Singh Indraprastha University
Bachelor of Business Administration (BBA), Marketing
MITx Courses
Post Graduate Professional Cetificate, Data Science and Machine Learning
SKILLS
ABOUT VEDANT SAXENA
As a creative technologist - he loves complex phrases, intricate patterns, difficult concepts, confusing abstractions, but as a rule of thumb, always constructs simple solutions to each problem he encounters. His strategic vision and creative flair, coupled with a brutally honest and obsessive personality enabled him to launch his own venture named Enso Immersive in the year 2015, developing solutions for industries like Healthcare, Education and AEC, by harnessing the power of cutting-edge technologies like Wearable Tech, Facial/Gesture Recognition, Holographic Display Mediums and Interactive Projection Mapping Systems such as CAVE. His work spans from Experiential Marketing and Brand Launch to Interaction Design, Art Direction and development of Virtual/Augmented/Mixed Reality experiences. Channeling his relentless passion into realizing the firm’s vision and mission, he drives Enso with aim to create great experiences and real connections through the filter of design, and be able to explore various fields through collaboration and relentless making.Coming from a background of classic graphic design, visual effects, 3D animation and game designing, he takes the inherent personality and condition of a project into consideration, creating powerful aesthetics that form a world of their own.
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