Aarti V.

Digital Marketing | Marketing & CRM Transformation | Life Sciences | Salesforce, Veeva, Data‑Led Engagement

Role
Marketing Transformation Consultant at Accenture
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Aarti V.

I am a Delivery Manager with 17+ years of experience leading large‑scale marketing, CRM, and digital transformation programs, primarily across the Life Sciences, Pharma, in the regulated industries and Staffing & recruitment.I specialize in driving end‑to‑end delivery of complex, multi‑workstream engagements spanning Salesforce (Marketing Cloud, CRM, Data Cloud), Veeva, web platforms, analytics, and digital marketing ecosystems.My strength lies in bridging business strategy, technology execution, and regulatory compliance—ensuring programs are delivered with rigor, scalability, and measurable business impact.I have led global onshore–offshore teams, owned delivery governance, stakeholder management, and financial performance, and partnered closely with senior client leadership to translate vision into execution.Areas of focus include:Marketing operations & delivery governanceData‑driven insights & executive dashboardsRegulated content, compliant engagement, and process rigorCRM & Marketing Cloud transformationOmnichannel HCP & customer engagementI thrive in environments where complexity, scale, and accountability intersect—and where delivery excellence is as critical as strategic thinking.

Experience

  1. Marketing Transformation Consultant

    Accenture

    Sep 2025 — Present · Bengaluru, IN

    Own end‑to‑end delivery of marketing and CRM transformation programs - Lead multi‑workstream engagements spanning SFMC, CRM, Veeva, web platforms and campaign ecosystems- Primary delivery interface for senior client stakeholders ensuring alignment with scope, milestones and gaps- Drive program governance, and manage E2E delivery - Lead and scale global onshore–offshore teams, ensuring quality, delivery discipline, and capability uplift- Embed compliance, process rigor, and auditability into delivery across content, engagement, and data flows- Oversee performance tracking and executive‑level dashboards to translate delivery metrics into business insights

Education

  • University of Mumbai

    B.Pharm. Sci, Pharmaceutical Sciences

    2000 — 2005

  • École Supérieure de Commerce Et de Management - ESCEM

    Exchange student, Strategic & International Marketing

    2008 — 2008

  • TIAS School for Business and Society

    High performing business partner program, Business

  • Kendriya Vidyalaya

    High school, Science

    1997 — 1999

  • Maharashtra Institute of Technology

    MBA, Marketing

    2007 — 2009

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Aarti V. — Marketing Transformation Consultant at Accenture in Bengaluru, KA, IN | Unifers