Victoria R.
Senior Marketing Analyst @ Mastercard
- Role
- Senior Analyst, B2b Marketing at Mastercard
- Location
- White Plains, NY, US
- LinkedIn followers
- 500 followers
About Victoria R.
Experienced B2B marketing manager specializing in strategic communications and integrated digital marketing for fintech and capital markets firms. Proven ability to lead end-to-end marketing programs that drive brand awareness, lead generation and revenue growth. Skilled in multichannel campaign development and execution, including email marketing, paid and organic social media, content strategy and marketing automation. Adept at collaborating with global teams, senior stakeholders and agency partners to align marketing efforts with business goals. Passionate about building impactful brand experiences that engage target audiences and fuel long-term business success.
Experience
Senior Analyst, B2b Marketing
Sep 2025 — Present · Purchase, NY, US
Sitting on the Global B2B marketing team within IMC supporting Core Payments (Acceptance and N & DP).
Education
Iona University
Bachelor's Degree, English Language and Literature, General
2016 — 2020
New York University
NYU SPS HS Academy
2015
Iona University
Master of Business Administration - MBA, Marketing/Marketing Management, General
2020 — 2022
Iona University
Bachelor's Degree, Media & Strategic Communication (Journalism)
2016 — 2020
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