Vasundhara Jain
D2C | Ex-P&G, GCPL
- Role
- D2c Strategy at Sacred Grove
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Vasundhara Jain
I specialise in D2C E-commerce strategy. From optimising your customer’s full-funnel experience, conceptualising your creative ad strategy to designing and executing your Meta & Google Ad campaigns. I come from a strong FMCG sales & marketing background. I have worked with P&G, GCPL and Idea Cellular, which has given me a solid understanding of consumer behaviour, category dynamics, channel management and distribution. I also really enjoy writing, and have authored a non-fiction book: Flower Child - Lessons I learnt from living outside the box. If you are on your way to building a new-age brand, please say hi to me on v••••••••@gmail.com
Experience
D2c Strategy
Jan 2023 — Present · IN
Designed brand strategy for the natural haircare D2C brand since its inception- Designed and executed performance marketing, including Meta & Google Ads. Led AIDA strategies, A/B testing, CRO maximisation, copywriting and google analytics.
Education
Xavier Institute of Management(XIM Bhubaneswar)
Master of Business Administration (M.B.A.), Marketing
2013 — 2015
St. Xavier's College (Autonomous), Kolkata
Bachelor's Degree, Marketing
2009 — 2012
Modern High School For Girls
High School
1994 — 2009
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