Ashok Kumar
Marketing Head| Growth Strategist | Brand Transformation Leader
- Role
- Senior Vice President Marketing at Casagrand Premier Builder Limited
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Ashok Kumar
Visionary and dynamic Business Leader with 25+ years of cross-sector leadership across Real Estate, Telecom, and NBFC industries. Expertise in brand building, digital transformation, integrated marketing strategies, data-driven growth and customer acquisition models that deliver tangible business impact.Track record of transforming brands, launching market-winning products, scaling high-performance teams, and driving revenue growth through analytics-driven decision making.Recognized with multiple awards for marketing innovation, leadership excellence, and brand transformation initiatives. Excels at orchestrating 360° campaigns, leveraging martech, and driving sustainable ROI in highly competitive markets.CORE COMPETENCIES• Brand Development & Repositioning• Integrated Campaigns (ATL, BTL, Digital, PR)• Digital Transformation & Martech Integration• Demand Generation, Lead Nurturing & Retention• Data Analytics-Driven Decision Making• GTM Strategy for Large-Scale Launches• Budget Management, Forecasting & ROI Optimization• CRM Implementation & Customer Journey Mapping• Strategic Partnerships & Influencer Engagement• Leadership Development & Team Building
Experience
Senior Vice President Marketing
Casagrand Premier Builder Limited
May 2025 — Present · Chennai, IN
Heading Marketing for projects in Chennai and Coimbatore.
Education
Annamalai University
Bcom, Commerce
1995 — 1998
National Institute of Sales
Post Graduate Diplomo in Global Sales and Marketing (GNIS), Sales & Marketing
1996 — 1999
Indian Institute of Management, Calcutta
Executive Program in Business Management, Business, Management, Marketing, and Related Support Services
2007 — 2008
Sri Sankara Senior Secondary School -Adyar
12+, Commerce
1994 — 1995
Skills
- Sales Management
- Vas
- Account Management
- Sales
- Marketing Strategy
- Business Analysis
- Management
- Crm
- Customer Relationship Management (Crm)
- Training
- New Business Development
- Product Marketing
- Telecommunications
- Product Development
- Channel Partners
- Business Strategy
- Channel Sales
- Fmcg
- Marketing
- Management Information Systems (Mis)
- Business Planning
- Strategy
- Competitive Analysis
- Market Research
- Product Management
- Vendor Management
- Team Management
- Key Account Management
- Sales Operations
- Business Development
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.