Varun Tripathy
Customer Success @ SellerApp || ex-HyperVerge Inc. || SRMIST
- Role
- Customer Success Manager at Sellerapp
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Varun Tripathy
As a Customer Success Manager at SellerApp, I drive client engagement and optimize…
Experience
Customer Success Manager
Jul 2024 — Present · Bengaluru, IN
Developed and executed omnichannel advertising strategies, driving 30% revenue growth, 15% ACoSreduction, and 2x ROAS improvement by optimizing visibility, conversions, and applying a categorymanagement approach to maximize client value.Led PPC automation initiatives, reducing manual effort by 50%, increasing team bandwidth by 40%, andimproving efficiency by 25%. Built predictive bid models and automated budget reallocation, boosting ROASby 12%, conversion rates by 18%, and organic rankings by 20%, while driving 35% profitability growth.Designed and implemented an automation-driven reporting system, consolidating holistic performance metrics,cutting reporting time by 60%, improving ad spend efficiency by 22%, and enhancing campaign turnaround by17%. Spearheaded raw data frameworks and analytics, enabling quantitative, account-level insights to refinecampaign strategy.
Education
SRM IST Chennai
Bachelor of Technology - BTech, Computer Science Engineering
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