Varun Khanna

About Varun Khanna

Close to 20 years of experience in marketing, brand strategy, and business leadership, I thrive on crafting consumer-centric strategies that fuel growth and innovation. I recently completed an amazing career break of 4 months (one week for every year that I have worked professionally) and have joined Licious. At my last professional role - as Head of Marketing at Ola Electric, I spearheaded all things marketing for India\'s leading 2W EV brand.At BYJU\'S, I led successful TVC campaigns, performance marketing, SEO, and research initiatives, boosting brand awareness, user retention, and conversion rates. I co-founded and scaled Maverix Platforms, achieving India\'s largest food-tech exit and pioneering the cloud kitchen model.My core skills include marketing, brand strategy, business development, and strategic leadership. I\'m adept at driving impactful campaigns, leading cross-functional teams, and delivering measurable business results.Passionate about consumer-focused strategies and innovation, I believe in leveraging data and creativity to shape compelling brand stories. I enjoy staying ahead of marketing trends and mentoring emerging entrepreneurs.Let\'s connect to explore opportunities for collaboration and growth. Reach out to discuss marketing strategies, branding insights, or innovative business ideas.

Experience

1. Senior Vice President Marketing

   Licious

   May 2025 — Present · Bengaluru, IN

   Building Licious with two of the most passionate Founders I have ever met. Very excited to lead the Brand & Marketing initiatives at Licious - all, for the love of Meat!

Education

• Sydenham College of Commerce and Economics

  Bachelor of Management Studies, Marketing, Sales and Distribution, Principles of Management, Economics

  1999 — 2004

• Jamnalal Bajaj Institute of Management Studies (JBIMS)

  Master of Business Administration (M.B.A.), Marketing

  2005 — 2007