Varun Soni

About Varun Soni

BizTech leader with 15+ years of experience leading product, business, and technology…

Experience

1. Global Head of Seller Pricing Technical and Product Leader

   Amazon

   May 2019 — Present

   Led a team of 60 product managers, UX designers, software engineers, and data science professionals to build and operate a suite of pricing software tools used by 2M 3rd party sellers to generate +$100B of gross merchandise sales. • Launched, and operate an automated repricing system that enables 160K 3rd party sellers to execute customized pricing strategies for 4B products across 16 countries, increasing gross merchandise sales by up to 46%. • Launched product enhancements to increase monthly active users for Amazon’s pricing tools by 84% in 2020. • Launched the “Amazon Heat Map”, a proprietary image-and-text based ensemble ML model, and reduced the incidence of price gouging on scarce COVID-related items by 91%, thus mitigating company-wide regulatory and PR risk. • Represent Amazon Pricing (5K+ full time employees) in monthly business reviews to update senior executives, including the CEO of Amazon Consumer and multiple Senior Vice Presidents, on company-wide pricing initiatives.

Skills

• Business Planning
• Program Management
• New Business Development
• Project Management
• Entrepreneurship
• Leadership
• Product Management
• Change Management
• Marketing
• Strategy
• Team Leadership
• Risk Management
• Consulting
• Business Strategy
• Nonprofits
• Financial Modeling
• Management Consulting
• Business Analysis
• Market Analysis
• Financial Analysis
• Management
• Analysis
• Salesforce.com
• Strategic Planning
• Sustainability
• Start-Ups
• Business Development
• Marketing Strategy
• Sales