Varsha Saha

Digital Marketing Content Specialist at Perrigo Company plc

Role
Digital Marketing Content Specialist at Perrigo Company plc
Location
Farmington, MI, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Varsha Saha

As an accomplished digital marketer with over 7 years under my belt, I apply my diverse marketing skill set and certifications - including inbound marketing, Google Adwords, and Google Analytics - to develop digital marketing plans that yield impactful results. My focus areas encompass digital marketing, content marketing, social media marketing, email marketing, and SEO. I\'ve consistently demonstrated a prowess for driving traffic, enhancing engagement, and optimizing conversions across diverse digital channels.Possessing a firm grounding in business administration along with an MBA from the University of Akron, I\'ve built a flexible set of skills. This extensive exposure, particularly in the B2B tech sector, allows me to adapt and modify marketing strategies to fit various markets and audiences. Essentially, I\'m equally adept at B2B as I am at B2C.Key Competencies-Content Strategy and SEO-Digital Marketing-Social Media Marketing-Email Marketing-Budget Management-Copywriting-Cross-functional Collaboration

Experience

  1. Digital Marketing Content Specialist

    Perrigo Company plc

    Nov 2024 — Present · MI, US

Education

  • University of Calcutta

    Bachelor of Commerce (B.Com.), Accounts

  • The Institute of Company Secretaries of India

    CS, Business/Corporate Communications

  • The University of Akron

    Master of Business Administration (M.B.A.), Business Administration and Management

    2016 — 2017

Skills

  • Strategy
  • E-Commerce
  • Online Marketing
  • Custom Facebook Pages
  • Blog Marketing
  • Tweetdeck
  • Marketing
  • Smo
  • Content Strategy
  • Marketing Strategy
  • Lead Generation
  • Facebook Fan Page Creation
  • Research
  • Microsoft Powerpoint
  • Twitter
  • Facebook Marketing
  • Social Media Strategist
  • Microsoft Office
  • Online Advertising
  • Facebook Fan Page Strategies
  • Microsoft Word
  • Business Development
  • Google Adwords Professional
  • Digital Marketing
  • Social Marketing
  • Company Secretarial Work
  • Management
  • Team Management
  • Slideshare
  • Marketing Copy
  • Social Media
  • Social Media Marketing
  • Corporate Blogging
  • Linkedin
  • Powerpoint
  • Microsoft Excel
  • Market Research
  • Marketing Communications
  • Facebook
  • Youtube

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Varsha Saha — Digital Marketing Content Specialist at Perrigo Company plc in Farmington, MI, US | Unifers