Varad Parulekar
Design Director @Evoq Fintech & Insurance Ux Product Design
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WORK HISTORY
Design Director @Evoq Fintech & Insurance Ux Product Design
South Mumbai, IN
Co-founded a fintech-exclusive product design studio working with insurance, lending, and wealth management companies across India, Saudi Arabia, the UAE, and the US.I lead client relationships, design direction, and studio operations. Every project at EVOQ gets direct founder involvement from pitch to delivery.What we work on:→ Redesigning onboarding, KYC, and purchase flows for insurance and lending platforms→ Building new fintech products from 0 to 1 for funded startups→ Designing complex dashboards, analytics tools, and agent-assisted platforms→ Creating and maintaining design systems for regulated financial productsClients include AU Bank, SBI Life, Pramerica, FAL Holdings Arabia (SITR / AMINY), Reliance Nippon, and WealthRight.We operate across IRDAI, SAMA, CBUAE, and RBI regulatory environments.
EDUCATION
Somaiya Vidyavihar University
HSC, Science
K V Pendharkar College of Arts Science and Commerce
Bachelor's degree, Computer Science
ABOUT VARAD PARULEKAR
Most fintech & insurance products lose users in the same places.Onboarding flows that ask for too much too soon. Claims journeys that feel like paperwork. Policy comparisons that confuse instead of convert. Dashboards that show everything but explain nothing.I\'ve spent 8 years fixing exactly these problems. At EVOQ Design Labs, we\'re a product design studio that works exclusively with fintech & insurance companies. Not as a vendor who takes a brief and disappears. More like the design arm your product team doesn\'t have yet.We\'ve designed & shipped for AU Bank, SBI Life, Pramerica, FAL Holdings Arabia, Reliance Nippon, and WealthRight. Across onboarding, claims, lending, motor insurance, and wealth management platforms in India, Saudi Arabia, the UAE, and the US.What we typically help with:→ Onboarding and KYC flows that are bleeding users→ Insurance purchase or claims experiences that feel broken→ Complex dashboards and analytics tools nobody wants to use→ Taking a new fintech product from 0 to 1Most of our clients are product heads, founders, or heads of design at fintech companies who need senior design capacity they can trust with regulated, high-stakes products.If you\'ve got a flow that\'s underperforming & want a second pair of eyes, send me the screen. I\'ll tell you what I\'d c••••••••@evoq.design
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