Derrick V.
Dynamic Marketing Campaign Technologist | Expert Email Marketing Specialist | Passionate Data Analytics Professional
- Role
- Marketing Campaign Technologist at ADP
- Location
- Asbury Park, NJ, US
- LinkedIn followers
- 500 followers
About Derrick V.
At ADP, my role as a Marketing Campaign Technologist harnesses the convergence of technology and marketing to operate and integrate platforms like Oracle Eloqua and Salesforce CRM. Seamlessly syncing these systems, I enhance customer lifecycle engagement and data-driven campaign management. Our team\'s innovative approach has earned a \'Markie\' nomination, reflecting our commitment to excellence in customer relationships.Prior to ADP, I founded a marketing agency focused on the burgeoning cannabis industry, where I developed comprehensive strategies for social media and branding. This entrepreneurial experience, coupled with expertise in CRM and marketing automation, enables me to deliver tailored solutions that resonate with diverse audiences and drive measurable growth. My mission is to transform complex metrics into actionable insights, fostering value and expansion for our clients.
Experience
Marketing Campaign Technologist
Aug 2021 — Present · US
Working in the Global Digital Marketing Center, I integrated and operated some of the following platforms for the business- Oracle Eloqua Campaign Technologist- Adobe Workfront Project Management- Webex Meeting and Teams Platform User- On24 Webinar Lead Generation and Integration- iCapture Tradeshow Lead Capture Management- Marketing Campaign Management- Certain Event Automation Management- Salesforce CRM Sync with Eloqua- Adobe Dreamweaver for HTML Creation- Confluence Information SaaS- Adobe Creative Cloud- OneNote for Win 10
Education
Brookdale Community College
Associate of Arts and Sciences - AAS, Liberal Arts and Science
Rutgers University–New Brunswick
Business Management and Labor Relations
Arizona State University
Integrated Marketing Communication
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