Van Lu
- Role
- Director, Loyalty Partnerships & Experience Marketing at Starbucks
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
Customer/Client ServiceView LinkedIn profile
Experience
Director, Loyalty Partnerships & Experience Marketing
Oct 2022 — Present
Education
Columbia University
Bachelor of Arts, Political Science
2004 — 2008
Skills
- Segmentation
- Market Research
- Integrated Marketing
- Research
- Customer Retention
- Direct Marketing
- Marketing Strategy
- Online Marketing
- Product Management
- Competitive Analysis
- Financial Services
- Email Marketing
- Marketing Communications
- Customer Acquisition
- Strategy
- Digital Strategy
- Social Media
- Analytics
- Social Media Marketing
- Data Analysis
- Financial Modeling
- Marketing Research
- Digital Marketing
- Marketing
- Web Analytics
- Strategic Partnerships
- Loyalty Programs
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