Vania López Castillo
Full-stack marketing, media, and strategy at Bully Pulpit International, ex-Publicis Groupe/Starcom
- Role
- Media Director at Bully Pulpit International
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Vania López Castillo
Brand marketing/advertising thought leader, political campaign strategist, and public affairs expert in client-facing roles. Story teller for high-impact B2B and B2C brand awareness and go-to-market product marketing, building organic revenue and sales growth through 1P and 3P audience-targeted strategies.Built collaborative partnerships with highly visible media, publisher, and ad ops partners in programmatic and CTV, search, and traditional paid media omnichannel strategies that reach diverse demographics, tailor fitted to the audience. Proprietary data and analytics tools to help clients of all sizes meet national and local benchmarks.Mentor and inclusion advocate (including DE & I!). Down to earth and greatly curious about improving the bottom line while improving efficiencies in administrative costs and budgets/timelines.
Experience
Media Director
Jul 2024 — Present · Chicago, IL, US
Education
Northeastern Illinois University
Bachelor of Arts - BA, Marketing
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