Vanessa Keitt
Senior Performance Marketing Manager | Creative Brand Strategist
- Role
- Senior Performance Marketing Manager, Shari s Berries & Fruit Bouquets at 1-800-FLOWERS.COM, INC.
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Vanessa Keitt
Performance Marketing | Acquisition-Focused | DTC | CPGSpecialties: PPC, SEM, omnichannel marketing, paid social, analytics and analysis, direct response, project management, brand building, lead generation, social media engagement, web strategy, copywriting, digital marketing best practices, creative visual strategies, creative direction, client communication
Experience
Senior Performance Marketing Manager, Shari s Berries & Fruit Bouquets
Mar 2023 — Present
Leads the paid marketing strategy for multiple enterprise brands generating annual revenue, achieving record profitability during key peak periods, while managing relationships across multiple agencies and internal teams. Played a pivotal role in creative and omnichannel marketing opportunities for new product collection launches, including directing a successful CTV commercial.
Education
Wine & Spirit Education Trust
WSET Level 1 Award in Wines
Skills
- Marketing
- Broadcast
- Leadership
- Public Speaking
- Microsoft Office
- Public Relations
- Event Planning
- Radio
- Community Outreach
- Journalism
- Social Networking
- Social Media
- Microsoft Word
- Civic Engagement
- Storytelling
- Customer Service
- Non-Profit Volunteer
- Entertainment
- Microsoft Excel
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