Vanessa Heck

Sr Director, Finance @Spectrum Reach

Central Division Field Finance lead for Spectrum Reach’s television and advanced advertising sales business. Directs financial strategy to ensure delivery of over in sales across 3 regions, 11 states, and 32 designated market areas (DMAs). Leads forecasting and budgeting cycles; interprets complex financial data and translates analysis into executive-level presentations. Thought partner with Central Division Vice President; working in tandem to elevate sales results. Oversees a team responsible for driving long-term strategy using financial analysis to address complex client and business needs.