Valerie Cortez

Marketing Director @Dermacare Medical Aesthetics

San Diego, CA, US
EMAILS
v••••••@dermacaresandiego.com
MOBILE NUMBERS
+17•••••••74

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WORK HISTORY

Apr 2019 — Present

Marketing Director @Dermacare Medical Aesthetics

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Oversees Dermacare’s promotion and advertising efforts to drive patient acquisition and build brand awareness/patient engagement - Responsible for developing and executing quarterly marketing plans and reporting return on investment of said efforts to executive team - Oversees product vendor relationships to ensure internal and external campaigns align with product expectations and growth - Responsible for high-level collaboration between Dermacare marketing team and its contracted marketing and advertising vendors - Collaborates with Dermacare sales team to ensure revenue aligns with marketing efforts. Works with CEO to identify profit margins within successful campaigns - Oversees operation of Dermacare’s 2021 continuing rebrand and website build-out Dr. Jeff Birchall and our team of physician assistants, aesthetic nurses, and medical estheticians work to reveal the beauty that already exists within each patient and are committed to providing patients with a customized, comprehensive treatment plan for skin care and body shaping. Dr. Birchall has been practicing medicine for more than 25 years, with more than 10 years in cosmetic medicine. With two unique locations in Rancho Bernardo and Carlsbad, Dermacare is the premier cosmetic medical practice in North San Diego County, being recognized in the Top 1% of providers nationwide for Botox injections and achieving several other top distinctions nationally- Botox Cosmetic Top 100 Provider - Sculptra Aesthetic Top 100 Provider - Galderma Presidential Champion - CoolSculpting Crystal, Preferred, and Premier Partner - Pomerado News Best of North Inland Skin Care Specialists

SKILLS

PublicityBloggingMarketingMedia PlanningLeadershipEvent ManagementSalesMicrosoft OfficeManagementPublic RelationsRadioFacebookMicrosoft WordWordpressPublic SpeakingOnline AdvertisingSocial NetworkingPowerpointMedia RelationsPitching MediaEvent PlanningProject ManagementCopywritingSportfishing ReportingEditingStrategic Public Relations PlanningMicrosoft ExcelSocial Media MeasurementSocial Media MarketingCopy EditingBass FishingAdvertisingCreative WritingMarketing CommunicationsSEOStrategic PlanningPress ReleasesNetworkingCampaign PlansCommunication

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