Valerie Planchez
Vice President @Havas Creative Network
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WORK HISTORY
Vice President @Havas Creative Network
Paris, FR
lancements de marques innovantes, prestigieuses qui transforment leur marché
EDUCATION
Sciences Po
Economie finances et marketing, Economie et Finance
ABOUT VALERIE PLANCHEZ
I joined Havas Worldwide Paris eight years ago (550 people, 3rd agency in France), as Vice President, especially in charge of group integration, clients development, Advertising and International development, international launch and relaunch of key Brands (Orange Bank mobile bank launch since2017, Alpine Renault sports cars relaunch since 2016, mobile gaming launch Tencent 2018, Maison Cheval Blanc the ultra luxury hotels branch from LVMH 2019, Yamaha. 2019, the retail group Marques Avenue, Ligne Roset since 2020 and international global accounts with One Grean Bean our PR sister agency in London. I formerly spent four years in S&S, where I was in charge of creative and media/digital strategy for all SaatchiDuke clients (Club Med international, Philips TV, Lenovo Emea, Société Générale, GDF Suez corporate worldwide, BEL, Mondelez, Douwe Egberts,Toyota, Lexus, Sara Lee, Piaget women and men jewellery (main markets USA, China, Europe), Hermès digital launches, Bouygues, CIO, Visa…) and for which I work and won on European/Worldwide pitches (Sara Lee, HSBC, Libresse…). I was previously General Manager of Havas Media Intelligence (the research and strategic planning group of Havas Madia) where I reconnected with media strategy in order to master digital and media revolution consequences, culture that was lost in many creative agencies. I was directly in charge of global strategy for Hermès international, Orange, Axa, Carrefour, Société Générale, Peugeot and for all havas media pitches in coordination with the global team… In 2004, I’ve founded Duckexperience, an independent strategic planning consultancy agency on clients that I’ve won.(Schweppes France Belgique, Givenchy, Dior, Fiat, Lancia.), with the former planning director of Leo Burnett. That after my experience of 7 years as deputy and then General Manager of Leo Burnett Paris (Moet Hennessy, Fiat, Intermarché, Kellogs, Intermarché…), after S&S (Pernod Ricard, Essilor, HP…) and former years at BETC.
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