Vaidehi Patil
Project Manager | Digital Marketing Head | Product Strategy | SEO | Performance Marketing | Agile | Cross-Functional Leadership
- Role
- Senior Associate at IPG Mediabrands
- Location
- Pune Division, MH, IN
- LinkedIn followers
- 500 followers
About Vaidehi Patil
As a dedicated Project Manager and Digital Marketing Head I am passionate about creating…
Experience
Senior Associate
Oct 2025 — Present · Pune, IN
At IPG Mediabrands, I manage and optimize paid search and social campaigns across major platforms to drive performance and deliver measurable results. My work focuses on strategic planning, smart execution, and collaboration to meet client goals efficiently.Key Responsibilities- Manage campaigns across Google, Meta, Pinterest, Snapchat, TikTok, and LinkedIn- Track performance, analyze data, and optimize to achieve KPIs and ROI targets- Collaborate with internal teams to align campaigns with client strategies- Prepare pacing sheets, reports, and key insights for ongoing performance tracking- Test and refine targeting, creatives, and messaging for better results- Maintain accurate budgets, pacing, and delivery across platforms- Stay updated on industry trends and platform updates to apply best practices
Education
MES Garware College of Commerce
Bachelor of Commerce - BCom
2020 — 2023
Dr. D. Y. Patil Vidyapeeth
Master of Business Administration - MBA
2023 — 2025
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