Varsha Arora

Research Manager - India

Role
Research Manager - India at Skift
Location
Mumbai, MH, IN
LinkedIn followers
500 followers

About Varsha Arora

Currently working with - Skift, the most influential global media company covering the business of travel as a part of their Research team- Worked with a leading solution-focused aviation consulting, research, analytics and transaction advisory practice in India. The projects varied from developing business transformation plans for airlines, restructuring their fleet and network strategy, carrying out peer benchmarking and creating a strategic roadmap for airports & analysing tourism potential and competitiveness at country/region level- Worked with the Revenue team of the market leader and game changer of the Indian airline industry, IndiGo airlines. Tracking competitor activity and responding strategically in line with the business model without any time lag- Part of the two prime domains - Planning and Revenue Management -at a pioneering young airline co-owned by Tata Sons and Singapore Airlines helped me learn the fundamentals and complexities of setting up business in the most dynamic and competitive industry- Key Learning Areas: Process (work flow) set up and improvement, Short term network planning, Operational feasibility analysis, Scheduling of operations, Demand and Trend Analysis, Revenue Optimisation through discriminatory pricing and proposing schedule adjustments (additional flights and cancellations), Business planning, Due diligence, Market assessment

Experience

  1. Research Manager - India

    Skift

    Dec 2023 — Present · Mumbai, IN

    Leadership and Team Management: Spearheading the day-to-day management of the India research team, ensuring seamless collaboration and efficient workflow- Survey Practice Development: Pioneering the development of a comprehensive Survey Practice, streamlining survey processes, and optimizing methodologies for enhanced efficiency and accuracy- Strategic Collaboration: Collaborate seamlessly with internal teams and stakeholders, fostering cross-functional partnerships within the research team and across the broader Skift organization. Contribute to ideation sessions, actively participating in the conceptualization of surveys that complement and enhance other reports- Research and Reporting: Continue to leverage my expertise in preparing comprehensive research reports. Oversee all aspects of assigned research projects, from formulating survey questions to data analysis and the creation of insightful findings reports.

Education

  • SPSEC

    High School

    2006 — 2007

  • University of Warwick - Warwick Business School

    Master’s Degree, Business Administration and Management

    2012 — 2013

  • Lady Shri Ram College For Women

    Bachelor’s Degree, Economics and Psychology

    2009 — 2012

  • Lady Shri Ram College For Women

    Bachelor of Arts - BA, Economics

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Varsha Arora — Research Manager - India at Skift in Mumbai, MH, IN | Unifers