Utkarsh Sinha

Growth Leader | Marketing Director | Driving CAC Reduction, 10x Revenue Growth & GTM Strategy | Mobility | Consumer Tech | B2C

Role
Growth Team Leader at GSM - Green SM
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Utkarsh Sinha

Growth-focused Marketing & Strategy Leader with 9+ years of experience scaling B2C businesses in mobility, logistics, and consumer tech. Scaled ARR to $8M in 20 months for Porter PnM Reduced CAC by 25% and improved retention by 15% Managed marketing budgets of ₹10 Cr+ and led teams of 10–100+My leadership philosophy centers on empowering high-performing teams; I\'ve successfully led and mentored teams of 8+ marketers and analysts, driving 2x pipeline growth and facilitating sustainable market expansion.I am adept at Go-to-Market strategy, brand positioning, and demand generation, with hands-on experience in Product-Led Growth (PLG) and lifecycle marketing. My digital and performance marketing acumen spans SEO/SEM, PPC, programmatic advertising, Conversion Rate Optimization (CRO), and leveraging influencer and affiliate marketing channels. Data is at the core of my decisions, utilizing platforms like Google Analytics 4, Metabase, and various CRM & Marketing Automation tools to inform strategy and optimize campaigns. I am passionate about leveraging innovative strategies and data-driven insights to unlock new growth opportunities and build strong, scalable marketing functions. I thrive on tackling real-world challenges and transforming them into tangible business successes.

Experience

  1. Growth Team Leader

    GSM - Green SM

    Feb 2026 — Present · Bengaluru, IN

Education

  • Indian Institute of Management Bangalore

    Young Leaders Program, Business Administration and Management, General

    2018 — 2019

  • SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

    Executive MBA, Marketing

    2020 — 2021

  • Birla Institute of Technology, Mesra

    Bachelor of Engineering - BE, Computer Science

  • Indian School Muscat

    +2, PCMC

    2009 — 2011

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Utkarsh Sinha — Growth Team Leader at GSM - Green SM in Bengaluru, KA, IN | Unifers