Usha Sham

Lead UX Designer | B2B SaaS | Design for ease of use | Product Design Strategy | Designing for AI | CUA, CXA | Mentor in ADP List

Role
Lead Ux Designer at IBM
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Usha Sham

What I\'m known for: → Making AI experience feel usable, not experimental →…

Experience

  1. Lead Ux Designer

    IBM

    Oct 2024 — Present

    I lead and execute UX strategy for a large-scale asset management platform within the Sustainability Software portfolio, driving user-centered design in highly complex enterprise environments.I collaborate cross-functionally with product managers, engineers, data scientists, UX researchers, and content designers to shape intuitive workflows and deliver features that are both scalable and grounded in real user needs. From sprint planning and roadmap alignment to release coordination, I stay hands-on throughout the product lifecycle.Responsibilities- Strategic Design & Prototyping: Turning abstract ideas into structured design strategies and translate them into prototypes that guide both vision and execution. Designing for Agentic & Conversational AI, focusing on UX for System Design, context-aware and scalable systems- User Research & Testing: To lead user research and usability testing initiatives, collaborating with researchers and content designers to ensure insights directly inform product decisions, not just at discovery, but throughout iteration- Team Leadership & Culture: As a coach, I nurture an ownership mindset, design precision, and a culture rooted in emotional intelligence. I advocate for psychological safety and team rituals that foster resilience, inclusion, and high collaboration, drawing from my background in psychotherapy to guide team dynamics and empathy-led leadership- DesignOps & Collaboration: Define and manage design operations, from hiring and onboarding to setting up tooling, critique sessions, knowledge-sharing and Design thinking workshops, all to enhance team cohesion and velocity.• Innovation and Research: Stay up-to-date with industry trends, emerging technologies, and best practices in design & user experience. Identify opportunities for innovation and Network

Education

  • Karnataka State Open University

    Bachelor's in Fine Art, Design and Applied Arts

    2009 — 2012

  • Banjara Academy

    Diploma in Counselling Psychology, Counseling Psychology

    2017 — 2018

  • Arena animation malleswaram

    Diploma in Animation, Animation, Interactive Technology, Video Graphics and Special Effects

    2003 — 2005

  • Banjara Academy

    P G Diploma Behavioral Science, Psychology

    2018 — 2019

  • Human Factors International

    Certified Usability Analyst

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Usha Sham — Lead Ux Designer at IBM in Bengaluru, KA, IN | Unifers