Urmila Ramakrishnan

About Urmila Ramakrishnan

Hello, my name is Urmila, and I take a multifaceted approach social media, audience development, and writing with a diversified portfolio of experiences. I have over 5 years of management experience and over 12 years working in media and social media. As a gastronome, I\'ve been able to harness my passion surrounding the culinary world to create content from video work at a startup to feature stories that put names and faces to migrant farmers in the U.S.For my full resume, more information, and clips, please see below: Editorial portfolio: portfolio:http://urmila-ramakrishnan.smugmug.com/YouTube channel:

Experience

1. Associate Director of Social Media, Bon Appétit Epicurious

   Condé Nast

   Nov 2020 — Present · NY, US

   Manage a team of three with focuses on specific KRs to drive business goalsOversee and direct social strategy across Condé Nast’s two food brands Bon Appétit and Epicurious, with more than 13 million followers across platforms. Manage new revenue opportunities through social media. Increased subscription revenue by 10x by introducing Close Friends, subscriber-only content on InstagramLead and pilot Celebrity and Creator strategy for the two brands that leads to 5% YoY follower growth. Oversee emerging platform strategyOversee community management and CRM strategy

Education

• University of Gastronomic Sciences - Pollenzo

  Master in Food Culture and Communications: Representation, Meaning, and Media

  2014 — 2015

• University of Minnesota-Twin Cities

  Bachelor of Arts (BA)

  2008 — 2012